Blog
Articles on custom platforms, legacy migrations, e-commerce, and AI systems.

Server Side Tracking for Marketers: Capture Payment Events
See how server side tracking captures payment events, what a controlled test found, and practical lessons on setup, privacy, and testing for marketers.
Read article
Zero Downtime Migration: Four Oracle Workflows and DBA Cutover Checks
Choose among Oracle ZDM’s physical, logical, and hybrid workflows, prepare the source, and run evaluation mode before cutover to catch configuration gaps.
Read article
AI Agent Safety: Enterprise Runtime Controls in 90–180 Days
Secure enterprise AI agents with least privilege, runtime enforcement, and adversarial testing, then turn those controls into a 90–180 day rollout.
Read article
Humans in the Loop: 3 AI Oversight Models Researchers Can Pilot
Compare three AI oversight models, then apply escalation triggers, review payloads, and fallbacks using recent research and Dogtooth Inc.'s pilot example.
Read article
Legacy System Migration: Five Phases to Avoid a Risky Big Bang
Plan legacy system migration in five phases, from discovery to decommission. Learn how incremental steps, testing, and executive roadmaps limit cutover risk.
Read article
Build a Privacy Aware Custom Attribution Model in 7 Steps for Analysts
A practical, privacy aware 7 step plan for analysts to build custom attribution models. Pick lookback and credit rules, test Markov and Shapley methods,...
Read article
Email List Hygiene: Avoid 2%+ Hard Bounces and Automate Repairs
Engineer-friendly playbook to stop hard bounces, automate verification and suppression, run SPF/DKIM checks, and follow a brief CAN-SPAM checklist.
Read article
Shopify Conversion Rate: $2,600/mo Example and Practitioner Fixes
A measurement-first plan to lift Shopify conversion rate: session-based benchmarks, a $2,600/mo example, and tested checkout and mobile fixes from...
Read article
Stop SEO Drops: SOW First Shopify Plus Migration for Safe Cutovers
A SOW first Shopify Plus migration playbook: protect SEO, map integrations, and use AI assisted QA to avoid rollbacks and costly launch delays.
Read article